Internet Marketing Cost Effectiveness
What are the main steps in the online sale process? Advertising tools attract potential customers to the site. Tools can be different: seo, contextual advertising, display advertising, advertising on social…

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If you blocked the site at work
So a person is arranged that the productivity of his activity is directly related to how often he rests, how much time he devotes to relaxation. Any office employee during…

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7 applications for creating a logo: an overview of services for "dummies" and novice designers
Usually, when a business idea is formed and a product or service that a company will offer on the market is already known, one thing is missing - good branding.…

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eyes an advertisement for the sale

How to protect your password from hacking

Today, passwords play a significant role in human life. Everywhere on the Internet, on every site, each account must have its own password in order for the user to gain access to its data. Losing or breaking a password can often result in a big problem and headache.

This article will focus on passwords, hacking methods and creating passwords.

How do passwords break?
There are always at least two ways to crack a password. This is a banal selection (which takes a huge amount of resources and time, but with proper luck, or rather, with due naivety of the user, it will not take an hour) and no less banal “attack of pets”.
Password guessing
Recognize after all somewhere, at least once you set the banal and well-known qwerty password. This is certainly good if it is not in your mailbox through which you can crack almost all your existing passwords. Password guessing is a set of random numbers in the password field and it implies the need to know the account itself. On some sites this is obvious, on others it’s hidden. Continue reading

How is the editor different from a beta reader, and vice versa

Each writer is waiting for feedback on his works. And it’s wonderful if the responses appear. And if not?

If the readers either weren’t found, or they were silent, but would you like to know if the book is good and how good it is? Then there is only one way – to give up to the beta reader or editor. It is these personalities that can give a detailed, thoughtful and reasoned response to your novel or story, fairy tale or collection of poems.

But how to decide who exactly to go to? In general, is there any difference who to choose? The question, as practice has shown, is relevant: in letters I was repeatedly asked how the literary editor, beta reader and beta tester differ from each other.

Let’s get it right.

Differences between Editor and Beta Reader Continue reading

Retargeting What is it? And how to use it to increase the likelihood of a purchase?

Retargeting What is it? And how to use it to return visitors to the site?
It is human nature to choose. In this regard, not every user who visits the site performs a targeted action (buying a product, ordering a service, calling a company manager, etc.): statistics say that about 90% of visitors to an average web resource “pass by”.

Retargeting (or remarketing, which, in principle, is one and the same thing) is a tool thanks to which a user who closes a website can be “not debited”, but turned into a client (buyer).

How it works
The principle of operation of this technology is simple: redirecting online advertising to the user who has already visited your site (having studied the service, looked at the product, etc.), but continued the search without completing the action you expect. Advertising is broadcast in the form of banners or messages (resembling a “context”) on sites (in systems) that are part of an affiliate network (for example, Begun, Google, etc.). Continue reading

Overview of modern antiviruses
Of all the threats to the security of user information, viruses stand apart. These small malicious programs, if not handled carefully, can steal or destroy any data. But it turns…

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What is a firewall and why is it needed?
We will not go into little things like translating words, occupying them some part of the article. Just point out that a firewall (from the English - fire wall), or…

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The allowable marginal cost of the targeted action of the visitor on the site.
Website performance is measured not by the site’s position in the TOP, and not by the number of visitors, although most often site owners track and pay for these metrics.…

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How to attract customers? 5 effective online advertising tools.
“Where to buy the goods?”, “Who should I order the service from?”, “Which company should I contact?” Your potential customers can find many answers to these questions, and there should…

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