In this informative post, I would like to consider all aspects of creating a company logo – the most important element of a modern identity / brand. The lesson will be a great addition to the note on drawing logo in Illustrator and a selection of the best examples on the development of professional logos.
WHAT IS THE LOGO AND WHAT DOES IT NEED?
Whether you are a serious industrial company or a beginner blogger, you, as well as products of your activity (industrial or creative, respectively) must be identified. The best solution to this problem is the logo.
This graphic element gives uniqueness and recognition to your project. In addition, the logo is the basis of any brand, the corporate identity begins with it, it also symbolizes your signature, if not to say what constitutes the face of a particular person or an entire company. Continue reading