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When comparing the degree of protection of client programs of Yandex.Money and Webmoney payment systems, it turned out that the latter offers more reliable means of protecting client data. However,…

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Mailto - HTML
In order to somehow dilute the design theme, let's look at another layout lesson today - a lot of time has passed since the previous post about CSS hover effects.…

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Local Area Networks and the Internet
When a local area network is connected to the global Internet, one of the PCs, called a server, becomes a kind of conductor and connects to the Internet using a…

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requests per month

The allowable marginal cost of the targeted action of the visitor on the site.

Website performance is measured not by the site’s position in the TOP, and not by the number of visitors, although most often site owners track and pay for these metrics. Website performance is measured by the number of calls, orders, requests from the site – the number of targeted actions performed by visitors on the site.
Targeted actions of the visitor on the site

Now popular is a model of payment for promotion services, such as payment for a targeted action committed by a visitor on a site.
The maximum allowable cost of the target action (appeal, order, application) of the visitor on the site (CPL / CPO) is the cost that the company can afford in the current or predicted situation.
The payment model for targeted actions is attractive, because payment is made after the fact and at first glance it has fewer risks. But it is worth noting two main risks: Continue reading

Self-creating a graphic logo - step by step instructions
In this informative post, I would like to consider all aspects of creating a company logo - the most important element of a modern identity / brand. The lesson will…

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Internet Marketing Cost Effectiveness
What are the main steps in the online sale process? Advertising tools attract potential customers to the site. Tools can be different: seo, contextual advertising, display advertising, advertising on social…

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Each writer is waiting for feedback on his works. And it’s wonderful if the responses appear. And if not? If the readers either weren’t found, or they were silent, but…

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7 applications for creating a logo: an overview of services for "dummies" and novice designers
Usually, when a business idea is formed and a product or service that a company will offer on the market is already known, one thing is missing - good branding.…

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