Landing Myths
Creating a high conversion landing page is a whole deal, right? And to want the landing page to look beautiful and cling to visitors is an understandable desire. But you…

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Website promotion: how to get real results
After the work on SEO-optimization, the sales department was “cut off” by inappropriate calls. The contextual contractor regularly “masters” the budget, but there are no more applications. The PR man…

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How to make a color palette for a site and not only
In Design Mania, there have already been several publications with similar topics: in a note about color matching services for websites, in addition to inspiration resources, we examined a couple…

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practice in the design

How to attract customers? 5 effective online advertising tools.

“Where to buy the goods?”, “Who should I order the service from?”, “Which company should I contact?” Your potential customers can find many answers to these questions, and there should be only one – your company.

If the first thing potential customers remember or meet as a result of a search when a need arises, there will be the name of your company, most likely they will cooperate with it. This means that in the future the number of sales and profits from the business will increase. To achieve such results, you need to correctly use advertising tools that will inevitably lead customers to you.

In this article we will consider the main types of advertising and those situations in which the ratio of costs to results will be the smallest.
This article is useful if you plan to start an advertising campaign, but have not yet selected channels and advertising tools. The article will be interesting to beginners in the field of Internet marketing, PR and advertising, those who want to get an excellent result from advertising on the Internet. Continue reading

Interesting features of UI design in different countries

When you create an interface design for applications / sites operating in different countries, you should take into account the peculiarities of national cultures and traditions of the corresponding target audience. Today we publish a translation of an article from the international company Cuberto, which is engaged in outsourced design and has experience in working with customers from all over the world.

In the article, experts share their impressions and important nuances regarding the UX / UI design of several countries: Japan, the USA, the Russian Federation, China, India and others. You could apply these practices and approaches to your professional activities. The entire animation is taken from the original note (perhaps it will be loaded a little longer than ordinary pictures, but more clearly).

JAPAN
In this case, we will talk about a Japanese startup, similar to the Uber mobile application, but with its own control system. To design the user interface, a “cartoony” style was chosen, which was reflected in the choice of certain color shades, fonts, and other graphic elements. Continue reading

Creating an Effective Hero Image Image for a Website

Does the user only need 50 milliseconds to form an opinion on any site? Web developers and designers really have very little time to make a good impression on a person when visiting a resource. That is why the correct design of the main page + website header, which everyone sees in the first place, is so important.

Many web projects on the network are united by one common way of attracting the attention of the audience – the use of bright colorful designs, in particular – placing a large background image or large banner at the top of the website. It is also called a “hero image”.

This “main image” is not just a beautiful illustration on the site to capture attention, it should become something more. Developers need to try to make a powerful visual communication tool that can increase sales and become the real “hero” of your online business.

In our translation of the original article, you will find eight useful tips to help create the right hero image – one that would attract attention, help convert users into regular customers and would be a useful addition to the design of your website. Continue reading

Turbologo - an online service for creating logos
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Internet fraud
A proverb says: "Forewarned - means armed." Not listening to her is stupid. Nowadays, the Internet is playing an increasingly important role in people's lives, and is of undoubted benefit.…

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Effective B2B website designs for 2019
If you are producing a product / service that is in demand in a particular field and trying to create a suitable website that fully reflects your attitude to work,…

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How is the editor different from a beta reader, and vice versa
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