The allowable marginal cost of the targeted action of the visitor on the site.
Website performance is measured not by the site’s position in the TOP, and not by the number of visitors, although most often site owners track and pay for these metrics.…

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File encryption
Encryption is the most common and essentially the simplest way to protect any information. After all, it seems that it could be simpler to take the text, take some algorithm…

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Creating an Effective Hero Image Image for a Website
Does the user only need 50 milliseconds to form an opinion on any site? Web developers and designers really have very little time to make a good impression on a…

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illustrations and other issues

Interesting features of UI design in different countries

When you create an interface design for applications / sites operating in different countries, you should take into account the peculiarities of national cultures and traditions of the corresponding target audience. Today we publish a translation of an article from the international company Cuberto, which is engaged in outsourced design and has experience in working with customers from all over the world.

In the article, experts share their impressions and important nuances regarding the UX / UI design of several countries: Japan, the USA, the Russian Federation, China, India and others. You could apply these practices and approaches to your professional activities. The entire animation is taken from the original note (perhaps it will be loaded a little longer than ordinary pictures, but more clearly).

JAPAN
In this case, we will talk about a Japanese startup, similar to the Uber mobile application, but with its own control system. To design the user interface, a “cartoony” style was chosen, which was reflected in the choice of certain color shades, fonts, and other graphic elements. Continue reading

How to make a color palette for a site and not only

In Design Mania, there have already been several publications with similar topics: in a note about color matching services for websites, in addition to inspiration resources, we examined a couple of useful web tools; there was also a post with an overview of palette generators, etc. However, without understanding the logic of how to make a color palette, all of them may turn out to be ineffective. Today we will try to fill this gap and clarify some theoretical points that are well described in this article.

Those of you who have already used new-fangled online generators are aware of their principle of operation: first you select some basic values, configure a number of parameters (the names of which resemble some musical terms), and then as a result you get a list of 4- 5 shades recommended for developing web projects.

Colors from the palette Continue reading

Top Web Design Articles, Downloads, and Inspiration

We continue the annual tradition and publish the most interesting notes for the “last season”. Earlier in Design Mania, you could already see a similar article for 2017 and a selection of the best posts in 2016. It seems to us that such a digest allows you to quickly view the most relevant materials and, possibly, save something for yourself in bookmarks.

For your convenience, the entries are grouped according to different topics that correspond to the sections of the blog: there are notes about logos, web design in general, icon / font archives, templates, textures, useful sevries and programs, and, of course, inspiring graphics. In total, about 55 links turned out, which completely coincides with last year’s indicators. In 2019, we hope to slightly increase their number + to finish updating the design of the project. Continue reading

Retargeting What is it? And how to use it to increase the likelihood of a purchase?
Retargeting What is it? And how to use it to return visitors to the site? It is human nature to choose. In this regard, not every user who visits the…

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Local Area Networks and the Internet
When a local area network is connected to the global Internet, one of the PCs, called a server, becomes a kind of conductor and connects to the Internet using a…

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Child Safety Online
Many users, even the most experienced, sometimes do not suspect that having protected themselves, they forget about their own children. They forget, especially when creating different accounts in the OS…

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